Privacy Policy
Al Adly & Co — Legal Consultancy Website: https://aladly.co/ Last Updated: 25 February 2026
1. Introduction
Al Adly & Co ("we," "us," or "our") is a legal consultancy firm with offices in Dubai, United Arab Emirates, and Giza/Cairo, Arab Republic of Egypt. We are committed to protecting your personal data and respecting your privacy in full compliance with applicable data protection legislation.
This Privacy Policy explains how we collect, use, store, disclose, and protect personal data obtained through our website at https://aladly.co/ (the "Site") and in the course of providing our legal services. It is designed to meet the requirements of:
- UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (UAE PDPL), and its Executive Regulations;
- Egypt Law No. 151 of 2020 on the Protection of Personal Data (Egyptian PDPL), and its Executive Regulations (Ministerial Decree No. 816 of 2025).
Please read this Privacy Policy carefully. By accessing or using the Site, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with the practices described herein, please discontinue your use of the Site.
2. Data Controller
The data controller responsible for your personal data is:
Al Adly & Co — Legal Consultancy
- Managing Partner: Ahmed Adly
- Dubai Office: United Arab Emirates
- Cairo/Giza Office: Arab Republic of Egypt
- Website: https://aladly.co/
- Contact: [legal@aladly.co]
As a law firm operating in both the UAE and Egypt, Al Adly & Co acts as a data controller in respect of personal data processed in connection with the provision of legal services and the operation of this Site.
3. Personal Data We Collect
We collect and process personal data in several contexts. The categories of personal data we may collect include:
| Category | Examples |
|---|---|
| Identity Data | Full name, title, date of birth, nationality, passport or Emirates ID number |
| Contact Data | Email address, telephone number, postal address, WhatsApp number |
| Professional Data | Company name, job title, business address, industry sector |
| Communication Data | Enquiries submitted via the Site, correspondence by email or WhatsApp |
| Technical Data | IP address, browser type and version, time zone, operating system, pages visited, referring URLs |
| Usage Data | Information about how you use our Site, including pages viewed and duration of visit |
| Sensitive Data | Where relevant to the provision of legal services (e.g., health information in personal injury matters, financial data in commercial disputes), collected only with your explicit consent or as required by law |
We collect personal data directly from you when you submit an enquiry form, contact us by email or WhatsApp, or engage our legal services. We also collect technical data automatically when you visit the Site through the use of cookies and similar tracking technologies (see Section 10 below).
We do not knowingly collect personal data from children under the age of 18 without verifiable parental consent.
4. Purposes and Legal Basis for Processing
We process your personal data only where we have a lawful basis to do so. The following table sets out the purposes for which we process your data and the corresponding legal basis under the UAE PDPL and the Egyptian PDPL:
| Purpose | Legal Basis |
|---|---|
| Responding to enquiries and providing information about our services | Legitimate interest; pre-contractual steps |
| Entering into and performing a legal services engagement | Performance of a contract |
| Providing legal advice and representation | Performance of a contract; legal obligation |
| Complying with AML/KYC and regulatory due diligence obligations | Legal obligation (UAE Federal Decree-Law No. 20 of 2018; Egyptian AML Law No. 80 of 2002) |
| Managing our client relationship and billing | Performance of a contract; legitimate interest |
| Sending service-related communications and updates | Legitimate interest; consent (where required) |
| Improving and maintaining the Site | Legitimate interest |
| Analysing Site usage and performance | Legitimate interest; consent (for non-essential cookies) |
| Complying with court orders, regulatory requirements, or legal proceedings | Legal obligation |
| Protecting the rights and interests of Al Adly & Co | Legitimate interest |
Where we rely on consent as the legal basis for processing, you have the right to withdraw your consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
5. How We Use Your Personal Data
Al Adly & Co uses your personal data strictly for the purposes set out in Section 4 above. We do not use your personal data for automated decision-making or profiling in a manner that produces legal effects or similarly significantly affects you without your explicit consent.
In the context of providing legal services, we may use your personal data to conduct legal research, prepare legal documents, correspond with courts and regulatory bodies, and advise you on your legal position. The confidentiality of such data is governed by professional conduct rules applicable to lawyers in the UAE and Egypt, as well as by the terms of any engagement agreement.
6. Disclosure of Personal Data
Al Adly & Co treats your personal data with strict confidentiality. We do not sell, trade, or rent your personal data to third parties. We may, however, share your personal data in the following limited circumstances:
Service Providers: We may engage trusted third-party service providers (such as IT support, cloud storage, or communication platforms) who process personal data on our behalf. Such providers are contractually bound to process data only in accordance with our instructions and applicable data protection law.
Professional Advisors and Co-Counsel: In the course of providing legal services, we may share relevant personal data with co-counsel, expert witnesses, or other professional advisors, subject to appropriate confidentiality obligations.
Regulatory and Legal Authorities: We may disclose personal data to competent courts, regulatory bodies, law enforcement agencies, or other public authorities where required by law, court order, or in the legitimate exercise of our professional obligations — including obligations under anti-money laundering and counter-terrorism financing legislation.
Business Transfers: In the event of a merger, acquisition, or restructuring of Al Adly & Co, personal data may be transferred to the relevant successor entity, subject to equivalent privacy protections.
We require all third parties to respect the security of your personal data and to treat it in accordance with applicable law.
7. International Transfers of Personal Data
Al Adly & Co operates across the UAE and Egypt, and your personal data may be transferred between our offices in these two jurisdictions. Both jurisdictions have enacted comprehensive data protection legislation (UAE PDPL and Egyptian PDPL), and we ensure that all transfers are conducted in compliance with the applicable requirements of each law.
Where personal data is transferred to a third country outside the UAE or Egypt, we will ensure that appropriate safeguards are in place, such as:
- adequacy decisions by the relevant data protection authority;
- standard contractual clauses approved by the UAE Data Office or the Egyptian Personal Data Protection Centre;
- explicit consent of the data subject, where required.
8. Data Security
Al Adly & Co implements appropriate technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, alteration, or disclosure. These measures include:
- encryption of data in transit and at rest;
- access controls and authentication mechanisms;
- regular security assessments and staff training;
- confidentiality obligations for all personnel with access to personal data.
Notwithstanding these measures, no method of transmission over the internet or method of electronic storage is completely secure. While we strive to protect your personal data, we cannot guarantee its absolute security.
In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, we will notify the relevant supervisory authority (the UAE Data Office and/or the Egyptian Personal Data Protection Centre, as applicable) and, where required, affected individuals, within the timeframes prescribed by applicable law.
9. Data Retention
We retain your personal data only for as long as is necessary to fulfil the purposes for which it was collected, including to satisfy any legal, regulatory, accounting, or reporting requirements. The following general retention periods apply:
| Data Category | Retention Period |
|---|---|
| Client matter files and correspondence | 10 years from the close of the matter (in line with UAE and Egyptian professional conduct rules) |
| AML/KYC documentation | 5 years from the end of the business relationship (as required by UAE and Egyptian AML legislation) |
| Enquiry and contact data (non-clients) | 2 years from the date of last contact |
| Technical and usage data (Site analytics) | 13 months (rolling) |
| Marketing communications | Until consent is withdrawn or opt-out is exercised |
Upon expiry of the applicable retention period, personal data will be securely deleted or anonymised.
10. Cookies and Tracking Technologies
Our Site uses cookies and similar tracking technologies to enhance your browsing experience, analyse Site traffic, and understand how visitors interact with the Site.
What are cookies? Cookies are small text files placed on your device when you visit a website. They allow the website to recognise your device and remember certain information about your visit.
Types of cookies we use:
| Cookie Type | Purpose |
|---|---|
| Strictly Necessary | Essential for the Site to function; cannot be disabled |
| Analytics/Performance | Help us understand how visitors use the Site (e.g., pages visited, time spent) |
| Functional | Remember your preferences and settings |
| Marketing/Targeting | Used to deliver relevant content and track the effectiveness of our communications (only with your consent) |
You can manage your cookie preferences through your browser settings or via our cookie consent tool on the Site. Please note that disabling certain cookies may affect the functionality of the Site.
For further information, please refer to our Cookie Policy [link to be added].
11. Your Rights as a Data Subject
Under the UAE PDPL (Federal Decree-Law No. 45 of 2021) and the Egyptian PDPL (Law No. 151 of 2020), you have the following rights in relation to your personal data:
| Right | Description |
|---|---|
| Right of Access | You may request a copy of the personal data we hold about you and information about how it is processed |
| Right to Rectification | You may request correction of inaccurate or incomplete personal data |
| Right to Erasure | You may request deletion of your personal data where it is no longer necessary for the purpose for which it was collected, subject to applicable legal obligations |
| Right to Restriction | You may request that we restrict processing of your personal data in certain circumstances |
| Right to Object | You may object to processing based on legitimate interests or for direct marketing purposes |
| Right to Data Portability | You may request a copy of your personal data in a structured, commonly used, machine-readable format |
| Right to Withdraw Consent | Where processing is based on consent, you may withdraw it at any time without affecting prior processing |
| Right to Lodge a Complaint | You may file a complaint with the UAE Data Office or the Egyptian Personal Data Protection Centre |
To exercise any of these rights, please contact us using the details in Section 14. We will respond to your request within 30 days of receipt. In complex cases, this period may be extended by a further 30 days, and we will notify you accordingly.
We may need to verify your identity before processing your request. We will not charge a fee for exercising your rights unless your request is manifestly unfounded or excessive.
12. Supervisory Authorities
If you have concerns about how we handle your personal data that we have been unable to resolve to your satisfaction, you have the right to lodge a complaint with the relevant supervisory authority:
United Arab Emirates: UAE Data Office Website: https://uaedataoffice.gov.ae/
Arab Republic of Egypt: Personal Data Protection Centre (PDPC) Under the Ministry of Communications and Information Technology Website: https://pdpc.gov.eg/
13. Legal Professional Privilege and Confidentiality
Al Adly & Co is a law firm and is subject to strict professional obligations of confidentiality under the laws and professional conduct rules of the UAE and Egypt. Personal data processed in the context of providing legal advice or representation may be subject to legal professional privilege, which takes precedence over certain data subject rights (including the right of access) to the extent permitted by applicable law.
This means that, in some circumstances, we may be unable to disclose certain information to you if doing so would breach our professional obligations or prejudice ongoing legal proceedings.
14. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data processing practices, please contact our designated data protection contact:
Al Adly & Co — Legal Consultancy
- Attention: Data Protection Contact
- Email: [legal@aladly.co]
- Dubai Office: United Arab Emirates
- Cairo/Giza Office: Arab Republic of Egypt
- Website: https://aladly.co/
- WhatsApp: Available via the Site's chat button
15. Changes to This Privacy Policy
We reserve the right to update this Privacy Policy at any time to reflect changes in our practices, applicable law, or regulatory requirements. The "Last Updated" date at the top of this page will be revised accordingly. Where changes are material, we will provide prominent notice on the Site or communicate directly with affected individuals where required by law.
We encourage you to review this Privacy Policy periodically to stay informed about how we protect your personal data. Your continued use of the Site following the posting of changes constitutes your acceptance of the updated Privacy Policy.
This Privacy Policy is compliant with UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data and Egypt Law No. 151 of 2020 on the Protection of Personal Data. It is intended to be read in conjunction with the Al Adly & Co Terms and Conditions.
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The information on this website is for general informational purposes only and does not constitute legal advice.